Customer story

Empowering Lindström’s eCommerce Strategy

Industry

Textile Services

Employees

4,700+

Use case

Strategy

Customer rating

9.5/10

The challenge

Exploring eCommerce Opportunities in a B2B Service Industry

Lindström, a leading textile services provider, sought to explore opportunities to develop an eCommerce strategy and expand its online sales channels. They aimed to draw inspiration from other B2B service industries to understand how businesses have successfully integrated digital sales, particularly focusing on PaaS business models and digital tools.

The solution

Sharing Key Insights through a Collaborative Webinar

To share these valuable insights, Catapult organized a 30-minute webinar, summarizing the key findings from our extensive research. The session was designed to condense the main takeaways into an easy-to-digest format, giving Lindström’s internal team a clear understanding of potential opportunities. The webinar also provided a platform for participants to ask questions, discuss the findings, and further align their internal thinking. The content was created in close collaboration with Lindström’s project team to ensure all key points were covered.

Condensed Research

Key findings were delivered in a clear, 30-minute session, making complex insights accessible to a wider audience.

Interactive Format

The webinar allowed participants to engage with the content through Q&A, enabling deeper understanding and connection to the findings.

Collaborative Approach

Close partnership with Lindström’s project team ensured the content addressed their specific needs, aligning internal stakeholders and encouraging action.

The impact

Driving Internal Alignment and Action

The webinar successfully facilitated internal alignment on Lindström’s eCommerce strategy, enabling team members to grasp essential insights and consider next steps. By using a concise and interactive format, the session sparked meaningful discussions, helping the team identify actionable ideas and future directions for their digital sales efforts.

“Fluent cooperation, deep customer understanding, and guaranteed high-level reports made for an easy and seamless collaboration—nothing to improve.”

Client feedback

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