Customer story

The Modernisation and Digitalisation of a University's Educational Service Offering

Industry

Education

Employees

~1000

Use case

Innovation and R&D

Customer rating

9.5/10

The challenge

Navigating a Complex EdTech Landscape

This research was conducted for a leading Finnish university. The university sought to modernize and digitize its educational service offerings, spanning degree programs and continuous learning, but lacked clarity on the landscape of available technologies.

To guide its decisions, it needed strategic research across five key domains: administration systems, assessment and evaluation tools, student guidance technologies, online course platforms, and platform-level curriculum customization.

Digital fragmentation

Systems and tools are scattered, limiting visibility and integration.

Technology landscape

Difficult to identify which emerging solutions fit strategic needs.

Partner Discovery

Finding trustworthy and aligned collaborators takes too long.

The solution

From Broad Research to Targeted Recommendations

Over an 8-week structured program, Catapult facilitated an intensive research process: beginning with stakeholder workshops and defining focus areas, then mining and filtering a global database with millions of tech firms to a longlist of ~1252, and further narrowing that down to 103 and finally 12 relevant companies using NLP, analyst validation, and client feedback.

The end deliverable was a comprehensive market overview, segmentation, investment landscape, and targeted solution proposals aligned with the university’s needs.

Market overview

The university gained an investment landscape and general information about the market.

Investment Analysis

We also provided a breakdown of the investment landscape as well as a comprehensive analysis of the top 4 investors in each focus area.

Market segmentation

The research included a detailed look at the 5 major segments in the edtech market.

The impact

Data-Driven Decisions for Digital Growth

With the widespread adoption of software-based services and innovations, education has fallen under the B2C umbrella, creating several novel offerings and deploying new learning models. Additionally, COVID-19 has had a strong impact on the education market. It has fueled investment opportunities speeding up the digital transformation of players in this field.

The project brought a comprehensive picture of the education technology market as well as a deep-dive into some interest areas based on the university’s specific needs. Consequently, this accelerates the university in digitalising and developing its educational service offerings, which serve in both degree and continuous learning programs. Ultimately, this will improve the overall experience at the university, including teaching, studying, research, etc.

“Excellent customer orientation and results, combined with impressive knowhow, fast response, and professional work. Devoted, customer-driven service that delivers great value for money.”

Client feedback

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