The rising idea of circular economy is increasingly challenging the classical paradigms of linear economy.
It advocates a shift from a make-use-waste(-pollute) pattern to a more sustainable and planet-friendly make-use-reuse-remake-recycle model.
It is clear that circular economy can provide positive society-wide benefits through increased collaboration, reduced waste, regeneration of natural ecosystems, and so on. However, it is also a new field for entrepreneurship, which can foster creating new business models as well as increase efficient use of resources in existing firms.
According to a report by the European Business Review, an estimated 90% of raw materials used in manufacturing becomes waste before the product leaves the factory. All this waste cost money, and waste reduction itself can bring huge savings for businesses. But that’s not all – according to a McKinsey study, there are higher returns to be made from different business models such as refurbishment and recycling as compared to the status quo.
Here’s few ways how corporates around the world are using circular economy.
CorNatural – Producer of bio-based sustainable products intended to offer a wide range of natural products. The company’s products are developed using waste streams of industrial processes, enabling consumers to enjoy quality products and control pollution.
Onyx Power – operator of a power generation company in the Netherlands. The company operates five thermal power plants comprising approximately 2,350 megawatts of gross installed capacity that contribute to Europe’s energy transition through the provision of reliable, accessible and affordable power.
Revanssi (Finnish) – Provider of waste management services based in Hyvinkää, Finland. The company designs and provides comprehensive waste management and recycling services to corporate customers in order to minimize the company’s environmental risks and improving operational efficiency and saving costs.
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